New – Website Design

Your online shop window

Your website is the first platform people will use to establish whether or not you’re the sort of company they want to work with, so you need to be able to prove that you are. A successful website should have a memorable design that compliments the service that you are offering. With the help of our experienced designers, we will ensure that your site perfectly fits the brief.

Bespoke design and user experience

It’s one thing to design a website, but it’s another to design it effectively. A successful website can’t merely look pretty (although that’s great), it needs to be functional, usable and tie in clearly with the message or ethos of your business. If people click onto your site and don’t feel compelled to explore it, maybe a make over or even a fresh new look altogether is required. At AOD Digital Hub, we like to consider ourselves your very own digital style gurus!

We pride ourselves on designing websites that are truly unique to you and your business. Our team has vast and enviable experience in design, working with a large, diverse client base. These include some of the largest organisations in the country to newly-established start-up businesses. We design websites that precisely communicate core messages directly to target audiences.

As technology advances, so do the methods and approaches to creating websites. For example, a responsive website is now considered a standard requirement for online communication. Plus, the ability to navigate easily and efficiently across all forms of media is absolutely essential.

Typically, it takes 4-8 weeks to complete a website. However, if you’re in a hurry to unveil your site’s dazzling new look to the world, by working together it is always possible to speed up the process.

The use of great images will make a website look professional. Where possible, using your own custom images is best, however we understand that sometimes this is not always possible. Format and quality are key factors and you may not have suitable images at the time you are having your website built. So rather than compromising the quality of your new website with low quality images, we have cost effective solutions.

When people visit your site they are generally looking for 3 pieces of key information.

    • Can you do/supply what I need?
    • How good are you?  (portfolio/reviews)
    • Who are you

Some strategically written text will help maintain interest whilst passing on your core messages to encourage further contact. We are very happy to compose text on your behalf or work closely with you to ensure we cover every important aspect of your business. Crucially, well written web text plays a key role in achieving efficient Search Engine Optimisation.

It’s almost impossible not to notice how quickly methods of providing products and services are transforming. A brilliant example of this is the boom in the use of mobile apps to maximise businesses’ impact, access and reach. In a time where people are estimated to spend at least 24 hours on their phones every week, expanding your business onto a smartphone or tablet-friendly app can only be a step in the right direction.

With our experience, we can build you an app that both enhances your brand and provides a smooth user experience for your audience – the perfect position to establish a solid customer base and set yourself apart from your competitors.

It is no secret that great content is virtually useless without the tricks and tips needed to make it visible to relevant audiences. From your web text, social media, blogs, reviews and testimonials, we will ensure that your digital content is fully optimised to help achieve a high level of visibility and engagement, allowing your digital presence to flourish and impress.

Print is not dead. Whilst we specialise in digital design, our team is very well-rounded and we have a vast array of knowledge in delivering traditional print and graphic design services. From corporate identity and logos, to creating stunning stationery, literature, display banners, exhibitions and promotional items for events, we’re well equipped to deliver. Got questions? Get in touch.

Sound interesting to you?

New – Social Media

Social Media

Social Media

Why use Social Media?

The decision to incorporate social media into your business’ promotional strategy is one of the best choices that you can make. In a society where the ways in which businesses engage with their customers is constantly evolving, by staying connected to your customer base through social media platforms will ensure that:

    • You target your marketing campaigns to a customised audience. 
    • You can directly monitor and discover what your customers expect from you as a business.
    • You have unlimited access to a wide range of hot, warm and cold leads.
    • You have an affordable platform to communicate clear messages about your product or services.

Directly target Millions of customers...

We want you to succeed

Whilst social media is undoubtedly a useful tool for expanding your customer base and promoting your business, it is only truly effective when planned and implemented properly. There are many reasons why you should establish your business on social media. One of the most common reasons is to direct traffic to your website – the virtual hub of your business. This is why the joint use of strategised social media and a professionally designed website is so effective.

At AOD Digital Hub, we understand the huge potential that social media has and our knowledgable team is here to help guide your digital presence in the right direction. Promoting your business via social media is not just highly cost efficient, but through content marketing and targeted networking, you can access and engage directly with an unlimited customer base, all at a fraction of the cost of using traditional advertising methods.

The need to develop a clear brand identity on social media is often overlooked. Your online presence is an extension of you, and it should be treated with the same level of care and consideration as you would apply to, for example, creating your business cards.

Consistent, appropriate use of branding on social media has a major impact on how your audience perceives you and we will ensure that yours is both effective and memorable.

The point of social media is to be social. There’s little point setting up a Facebook or Twitter account for your business that you only update once every blue moon. To be successful on social media, your content needs to encourage conversation and action from your followers.

There are a variety of methods that can be applied to achieve this and we can guide you on which are best suited to your audience, business and goals.

Social media is used largely as a personal and informal source of conversational leisure, but your business profile needs to be treated in a completely different way. An accounting firm isn’t going to create any positive reactions from posting beach snaps from the manager’s holiday. It’s irrelevant to the service and sends a negative message about the business’ level of professionalism and focus. A bit of common sense will go a long way.

Digital Hub can create a bespoke content strategy that will keep your audience engaged and interested in your platforms and in you.

It’s one thing trying to analyse your digital presence by just looking at your page’s likes and followers, but being able to understand your platform’s specific data and convert it into effective action is a different matter.

Analytics reports provide a wealth of information on what works for your audience and what doesn’t, as well as indicating key details on demography. We will use this information to ensure that your content strategy is optimised fully to suit your audience. 

Sound interesting to you?